2010 Ducati Twins IED
With the aim of investigating the dynamics of the youth market and motorcycles of tomorrow, Ducati has launched an initiative to establish new customer segments.
The students worked under the supervision of Louis Giampaolo, Co-coordinator of the three-year post-high school Transportation Design and Andrea Ferrara, Director of Ducati Design Centre. For the first step in testing the ten designers have developed their own individual ideas and concepts related sketches. The ten jobs they were then identified five, on which the students worked in pairs to follow the construction in 1:4 scale.
Among the five projects selected, Ducati chose the one with a perfect blend of style due to the Bolognese brand, creativity and innovation: TWINS Buonpensiere Simone and Daniele Mazzon, which was built in scale 1:1.
TWINS is the brainchild of: Simon and Daniel Buonpensiere MAZZON TWINS was built in CECOMP
The students worked under the supervision of Louis Giampaolo, Co-coordinator of the three-year post-high school Transportation Design and Andrea Ferrara, Director of Ducati Design Centre. For the first step in testing the ten designers have developed their own individual ideas and concepts related sketches. The ten jobs they were then identified five, on which the students worked in pairs to follow the construction in 1:4 scale.
Among the five projects selected, Ducati chose the one with a perfect blend of style due to the Bolognese brand, creativity and innovation: TWINS Buonpensiere Simone and Daniele Mazzon, which was built in scale 1:1.
TWINS is the brainchild of: Simon and Daniel Buonpensiere MAZZON TWINS was built in CECOMP
